paradigme mode. INSIGHTS
Sustainability & CSR
Sustainable innovation in fashion isn’t just a trend—it’s a revolution. With the impact of the fashion industry on the environment becoming more evident, we need more than recycled materials and conscious campaigns. Enter Bananatex, a truly groundbreaking material made from banana plants. This innovative textile promises not only environmental benefits but also opens the door…
DiscoverThe fashion industry in 2024 stands at a crossroads, shaped by unprecedented challenges and transformative opportunities. This year, industry leaders navigate through economic uncertainties, climate concerns, and shifting consumer behaviours, endeavouring to redefine sustainability, leverage technological advancements, and embrace new market dynamics. Adapting to Economic Uncertainty in the Fashion Industry The global economy’s lingering unpredictability…
DiscoverRecent research shows that 62% of Gen-Z shoppers prefer sustainable fashion brands, with 73% willing to pay more for eco-friendly products. This highlights that sustainability in fashion is no longer a passing trend but a vital shift towards a more responsible and ethical industry. This transformation is driven not only by consumer demand but also…
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